Eterna

Information about the company:

Eterna is a Swiss luxury watchmaking company with a rich history dating back to 1856. The brand is well-regarded for its high-quality timepieces and significant contributions to the watchmaking industry. Eterna has a reputation for innovation and craftsmanship, creating both classic and contemporary designs that appeal to watch enthusiasts worldwide.

1. Historical Significance: Eterna was founded in Grenchen, Switzerland, and has been an influential player in the watchmaking industry for over a century and a half.

2. Eterna Matic: One of Eterna's most notable contributions to watchmaking was the introduction of the Eterna Matic movement in 1948. This groundbreaking self-winding movement featured a ball-bearing rotor system and significantly improved the efficiency and reliability of automatic watches.

3. Precision and Craftsmanship: Eterna is recognized for its commitment to precision and craftsmanship, with a focus on producing watches of exceptional quality.

4. Collections: Eterna offers a diverse range of watch collections, including dress watches, sports watches, and limited editions. Some of their popular lines include the Eternity, KonTiki, Super Kontiki, Adventic, and Heritage collections.

5. KonTiki Connection: The KonTiki collection pays tribute to the famed Norwegian explorer Thor Heyerdahl and his Kon-Tiki expedition. Eterna supplied watches for Heyerdahl's 1947 expedition across the Pacific Ocean on a balsa wood raft, and the KonTiki collection celebrates this historic event.

6. In-House Movements: Eterna is known for producing its in-house mechanical movements, continuing its tradition of innovation and technical expertise.

7. Part of The Porsche Design Group: Eterna is currently part of The Porsche Design Group, and the brand collaborates with Porsche Design to create exclusive and innovative timepieces.

Eterna's watches are sought after by watch enthusiasts who appreciate the brand's heritage, Swiss watchmaking traditions, and dedication to horological innovation. Their timepieces combine timeless elegance with modern functionality, making them a choice for those seeking both a historical connection and contemporary style in their watches.