Blvgari

Bvlgari: Italian Elegance Meets Swiss Watchmaking Excellence

Heritage and Origins

Founded in 1884 by Greek silversmith Sotirios Voulgaris in Rome, Bvlgari (stylized as BVLGARI) began as a jewelry house renowned for its bold designs and exceptional craftsmanship. The brand's name reflects its Roman roots, using the classical Latin alphabet where 'V' stands for 'U'. Over the years, Bvlgari expanded its offerings to include watches, fragrances, accessories, and luxury hotels, becoming a symbol of Italian elegance worldwide.​

Transition into Watchmaking

Bvlgari's foray into watchmaking began in the 1920s with the creation of jewelry watches for women, characterized by Art Deco styling and the use of precious materials. In 1977, the brand introduced the BVLGARI BVLGARI watch, featuring a cylindrical case and a bezel engraved with the brand's logo—a design inspired by ancient Roman coins. This model marked Bvlgari's significant entry into the world of horology.​

Establishment of Swiss Watchmaking Division

In 1980, Bvlgari established Bulgari Haute Horlogerie SA in Neuchâtel, Switzerland, to oversee its watch production. This move allowed the brand to combine Italian design flair with Swiss watchmaking precision. The company employs nearly 500 people and develops its own calibers and components, blending complex mechanisms with classical movements.​

Iconic Collections

• Serpenti: Introduced in 1948, the Serpenti collection features watches that coil around the wrist, embodying the serpent motif—a symbol of rebirth and transformation. The latest addition, the Bvlgari x MB&F Serpenti, is a collaboration that combines traditional elegance with futuristic design elements.

• Octo: Launched in the 2010s, the Octo collection is known for its octagonal case and ultra-thin movements. The Octo Finissimo series has set multiple records for thinness, showcasing Bvlgari's technical prowess.

• BVLGARI BVLGARI: This collection, stemming from the 1977 model, continues to be a staple in Bvlgari's lineup, offering timepieces that blend classic design with modern functionality. ​

• Aluminium: Known for its sporty aesthetic, the Aluminium collection combines aluminum cases with rubber straps, offering a contemporary look. Special editions, like the Aluminium GMT Amerigo Vespucci, pay homage to Italian heritage. ​

Innovations and Collaborations

Bvlgari has consistently pushed the boundaries of watchmaking through innovations and collaborations. The brand has worked with renowned designers like Gérald Genta and acquired watchmaking firms such as Daniel Roth to enhance its technical capabilities. These efforts have resulted in timepieces that are both aesthetically pleasing and mechanically sophisticated.​

Bvlgari at Buzzufy

At Buzzufy, we offer a curated selection of Bvlgari timepieces, along with rare watch parts and tools. Our commitment to quality and authenticity ensures a trustworthy shopping experience. Enjoy worldwide delivery and exceptional customer service as you explore our collection.​

Discover the fusion of Italian design and Swiss craftsmanship with Bvlgari watches at Buzzufy.